Based out of Champaign, Illinois, Polyvinyl Record Company is an independent record label started by Matt Lunsford and Darcie Knight Lunsford in 1996.

Some of their current roster includes: Alvvays, American Football, Bachelor, The Get Up Kids, Laura Jane Grace, IAN SWEET, Julia Jacklin, Jay Som, Momma, Oceanator, of Montreal, Palehound, Pedro the Lion, and Jeff Rosenstock

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