Love Yourself

Love Yourself

Justin Bieber

With the help of Benny Blanco, Justin Bieber and Ed Sheeran wrote this parting song to a past lover—it’s both bitter and caring. “Love Yourself” is not as uptempo as Bieber’s recent singles “What Do You Mean?” and “Sorry,” but the song still has a catchy, pop core.

As with Justin’s recent singles “What Do You Mean?” and “Sorry”, many listeners can’t help but think of Selena Gomez when they hear the track. On a recent interview on The Ellen Show though, Bieber named only three songs that are definitely inspired by his ex-girlfriend: “Mark My Words,” “What Do You Mean” and “Sorry.”. This doesn’t mean that the implied ex-lover is not Selena Gomez.

Given Ed Sheeran’s contribution, it’s likely an amalgam of Gomez and one of Ed Sheeran’s exes (Athina Andrelos? Nicole Scherzinger?), if the song is autobiographical at all.

The graffiti artwork for “Love Yourself” (Justin revealed the tracklist by posting pictures of the names of the tracks graffitied on walls all around the world) can be found in Oslo, Norway. This song premiered on Beats 1 Radio along with his Halsey collaboration “The Feeling.”

On November 14th, 2015 the official music video was released. Directed by Parris Goebel, it shows an arguing couple communicating by dancing around their house. The video stars renowned dancers, Keone and Mari Madrid.

On December 6th, 2016, it was announced that Justin Bieber’s single “Love Yourself” was nominated for two Grammy Awards: Song Of The Year and Best Pop Solo Performance

Fun Fact: On March 4th, 2016, Vanity Fair recruited renown African American actor, Morgan Freeman so he could recite the lyrics to this song in a witty and humorous way.