Shakira released the lead single from her eleventh album El Dorado on October 28, 2016, after a series of clues posted on her instagram account. The song features reggaeton artist Maluma, who is also from Colombia.

The official video for the song premiered on November 18, 2016.

The music video became Vevo Certified after reaching over 100 million views and it is the fastest-ever Spanish-language video to reach that milestone.