In “Attention,” Charlie expresses his encounters with an ex-girlfriend who’s trying to tempt him to come back to her by playing with his emotions, though he knows she is just looking for attention and isn’t interested in a permanent relationship. The song was released as the lead single from Puth’s second studio album, Voicenotes.

To promote this single, Puth opened an exhibit named “The Attention Room” on Melrose Avenue, Los Angeles which featured a LED infinity tunnel, further emphasizing the song’s theme of attention.