THE HUMAN RADIO

THE HUMAN RADIO

Shinedown

“THE HUMAN RADIO”, in relation to a person’s progression from dark to light, represents the period where the person is full-stride moving through life, taking part in the human experience, ultimately breaking free from human norms (such as staring at their phones or their televisions, being sheep) and becoming “BRILLIANT”.

In an interview with Andrew Wendowski, of MusicMayhemMagazine, Brent was asked about the video that was produced for “THE HUMAN RADIO”:

Shinedown released their music video a few days ago for “THE HUMAN RADIO,” could you briefly tell us about the story behind the music video?

The video for “THE HUMAN RADIO” was directed by Bill Yukich, he directed “DEVIL” as well, he also did all the Beyonce’ Lemonade stuff, he’s done almost every Marilyn Manson video too. “THE HUMAN RADIO” video is kind of dark and it’s about a person who breaks free of all these things that society thinks they are and that their supposed to be. This kind of sheep mentality of everyone’s just going along and not really realizing what’s going on in the world around them because these people own the news companies, they could do whatever they want with the information. So, people are just staring into their phones and believing every word of it. I think the person breaking free from it, and I believe that girl at the end runs into the “BRILLIANT” video and that kind of the tag of it. But yeah, it’s about just getting out of this monotony of this day to day everyone on their phone not paying attention to what’s going on and not living their own life, because they are busy trying to live through other peoples.