On “Bad Habits,” Ed Sheeran reflects on past habits of constant drinking and late night partying and what these actions tend to lead to. No matter how pure Ed’s intentions are at the start, the night brings out a different side of him that garners darker results.

The vampire costume seen in the music video reflects the dark side of him and displays the ‘bad habits’ he carries with himself.

With each song on this album representing a specific moment in his life, Ed noted that “Bad Habits” derives from his desire to be fully present as a new father. Specifically, he wanted to curb habits of partying and drinking so that he could be ready to take his then-pregnant wife to the hospital whenever her water broke.