Second single from Ghost’s fifth album Impera. The song has references to Aleister Crowley, including the album cover artwork, which takes inspiration from a famous photo portraying Crowley.

Tobias Forge told Metal Hammer that:

It’s the Devil, basically, speaking to the little person in front of his or her computer or in their little room, calling out for them, “I’m always here for you.” In this context, it’s not a good thing.