On July 28, 2017 Ferrari Sheppard, one half of the duo Dec 99th with Mos Def, tweeted:

At the outset of 2018, Talib Kweli also uploaded a picture to Instagram of Mos Def and Kanye together.

“Kids See Ghosts” may be the very song Sheppard witnessed, and the results of the work alluded to by Kweli.

On the album’s namesake track, Cudi is introspective while Kanye addresses the expectations and pressures that come with fame, as well as his attitude toward his competition and possibly the media.

This is also not the first time Kanye has tried to tap into the youth and made reference to kids interacting with spirits, having noticeably rapped about this on “Dark Fantasy”.