On “WHY,” NF talks about the recent success on his hit single “Let You Down,” being an outcast, his aggression and wrestles with inner conflict. Following “NO NAME,” this is the second single NF has released in 2018.

Just like “NO NAME,” this track was teased on Twitter the day of the release with two tweets, one stating “W” and the other stating “H,” however he promptly deleted the tweets.

The music video was released along with the track and became No. 1 on Youtube’s “Trending” page. It features NF in a run-down building with spray paint over the wall, very similar to the music video of “Intro 2.” He also wears black paint on his face just like in the music video for “Outcast.”

The song was later announced as part of NF’s fourth studio album, The Search, and stands as the first single released from the project.