“Attention” marks the debut of South Korean group, NewJeans, the first girl group under HYBE’s independent subsidiary, ADOR and furthermore, it serves as one of three title tracks off of their eponymous mini album.

The groovy and rhythmic song tells about the thrill and excitement of love as also enchantment. It is also a moment for the members of the group who make a heartfelt confession for the listeners about being meant to be with the one who they adore as also keeping the closure between each other.

The song became a commercial and critical success and earned the group the Best K-Pop Song Award at the prestigious 20th Korean Music Awards.