ADOR (어도어) (label)
Artist
ADOR (어도어; short for All Doors One Room) is a South Korean music label founded in 2021 by CEO Min Hee Jin as part of the South Korean company, HYBE.
The company is the home label of a girl group New Jeans.
In July 2019, HYBE (then BigHit Entertainment) announced that Min Hee Jin will join the company and will lead a new girl group project held together by BigHit and Source Music via the Plus Global Audition.
Two years later, in 2021, HYBE revealed officially announced the establishment of the new independent subsidiary label, ADOR with Min Hee Jin as the CEO of it, and that the planned new girl group will debut under ADOR instead.
ADOR is now one of the HYBE’s subsidiaries (independent music labels), next to:
- BIGHIT MUSIC (label for BTS and TXT),
- Pledis Entertainment (label for SEVENTEEN, fromis_9, and TWS),
- Belift Lab (label for ENHYPEN),
- Source Music (label for LE SSERAFIM),
- KOZ Entertainment (label for Zico and BOYNEXTDOOR),
- Hybe Labels Japan (label for &TEAM).
