“HIT” sees DaBaby and YoungBoy Never Broke Again team up to aggressively flaunt wealth and warn their opposition to stay away. Many have compared YoungBoy’s biting staccatto flow in the chorus to the cadence of Playboi Carti.

The track was first teased in a snippet posted to Instagram by DaBaby. It released exclusively on his YouTube channel on January 11, 2022 entitled “BESTIE/HIT.” This featured the track “BESTIE” prior to “HIT,” with the second half officially released on January 19.