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Matthew Jehu Samuels (born October 12, 1986), professionally known as Boi-1da, is a Canadian hip-hop producer from Toronto, Ontario.

He has produced for artists and groups such as Rihanna, The Diplomats, Drake, Eminem, Holy Grail, Nicki Minaj, G-Eazy, G-Unit, Kardinal Offishall, K-os, Justin Bieber, Das Racist, Run, Bizzle, Talib Kweli Saukrates, and Kendrick Lamar, among others.

He significantly collaborates with other producers who co-produce on his tracks including, The Maven Boys, To Pimp a Butterfly, Vinylz and Allen Ritter. He also mentored the super producer WondaGurl, and is currently an in-house producer for OVO Sound.